When creating a blog there are a lot of things you need to be mindful of such as theme, design, layout and niche. Something else that should be of concern however and is often initially overlooked is the style of writing used. Most popular blogs have a distinctive 'delivery' in the way they post to their blogs and this has a lot to do with their popularity. Developing and adopting a writing style should be started early on in the blog building process and here are 3 compelling reasons why.